NCAA Archives - Mobile Marketing Magazine https://mobilemarketingmagazine.com/tag/ncaa/ Mobile Marketing Magazine Mon, 30 Nov -001 00:00:00 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://mobilemarketingmagazine.com/wp-content/uploads/2023/10/blog_img6.png NCAA Archives - Mobile Marketing Magazine https://mobilemarketingmagazine.com/tag/ncaa/ 32 32 Pizza Hut is taking fans on a 360-degree hunt for its pizza ordering shoes https://mobilemarketingmagazine.com/pizza-hut-is-taking-fans-on-a-360-degree-hunt-for-its-pizza-ordering-shoes/ Fri, 31 Mar 2017 21:26:48 +0000 Earlier this month, Pizza Hut introduced its pizza ordering Pie Tops basketball shoes as part of its partnership with the NCAA. Now, the US pizza chain is giving fans the

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Earlier this month, Pizza Hut introduced its pizza ordering Pie Tops basketball shoes as part of its partnership with the NCAA. Now, the US pizza chain is giving fans the chance to win a pair – if they find the hidden Pie Tops in a virtual ‘360 panoramic hunt’.

Starting 3 April – the day when the NCAA College Basketball Tournament comes to an end – fans will be able to join Pizza Hut’s All-American, Jason Zone Fisher, and take part in the Pizza Hut Pie Tops Hunt to find the hidden shoes in the location of the Final Four weekend, the University of Phoenix Stadium.

Yesterday, Fisher gave fans the chance to win a pair of Pie Tops on Instagram and Twitter to celebrate the Final Four match-ups.  

“We had a feeling that people would get excited about getting their pizza at a press of a button, and we were blown away by the response the Pie Tops created,” said David Daniels, VP of media & advertising at Pizza Hut. “Final Four weekend is the perfect time to give fans a chance to take their digital ordering experience to the next level – whether theyre watching the games at home or are lucky enough to be there in-person.”

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Pizza Hut shoes take easy ordering to the next level https://mobilemarketingmagazine.com/pizza-hut-shoes-take-easy-ordering-to-the-next-level/ Tue, 07 Mar 2017 00:50:15 +0000 Pizza Hut has introduced a new way for customers to order food digitally – through a button on the tongue of a shoe. Yes, really. The basketball shoes, dubbed the

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Pizza Hut has introduced a new way for customers to order food digitally – through a button on the tongue of a shoe. Yes, really.

The basketball shoes, dubbed the ‘Pizza Hut Pie Tops’, are equipped with Bluetooth communication via a smart button inside the shoe’s tongue. Through this button, the user is connected to the Pie Tops app on their phone and can submit an order.

The shoes are part of Pizza Hut’s partnership with the NCAA, and the upcoming March Madness tournament, and are aimed at showing that ordering pizza is ‘as easy as pie’.

“Its always important that we make it easy for fans to order the Pizza Hut pizza they love without missing a moment of the March Madness action,” said David Daniels, VP for media & advertising at Pizza Hut. “We know pizza is a fan favourite during the NCAA College Basketball Tournament, and our special-edition Pie Tops are a culturally-timed creative expression of our commitment to providing the easiest pizza ordering and delivery experience possible.”

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